CEOs’ Passive/Aggressive Approach to Social Media
A study of senior executives’ and social media found CEOs more active on Twitter than other forms of social media.
A study of senior executives’ and social media found CEOs more active on Twitter than other forms of social media.
Marketers in both B2C and B2B companies are discovering strategic benefits from social media.
New research suggests the term “viral” marketing does not describe well what happens in the market.
Understanding the correlation between romantic love, big data analytics and your personality at work could help you communicate better.
MIT Sloan Management Review is preparing to launch a redesigned version of our desktop/laptop website, coming in a few weeks. Watch our video for a sneak peek.
Experts agree: Big data and analytics are beginning to revolutionize management.
What can companies do to help fill their data scientist gap? That was the topic at a conference hosted by the MIT Center for Digital Business.
A 2012 study of the Fortune 500 companies discovered a growing number are embracing social media tools.
A cluttered email box can be as distracting as a cluttered office. One way to tame the email beast: “delete, delegate, respond, defer or do” each time you open a message.
The SEC’s investigation of a Facebook post by Netflix CEO Reed Hastings.
General Electric argues that productivity growth will increase as the industrial Internet emerges.
In a TED talk, the founder of an international non-profit urges people to “become a servant of the local passion.”
A new corporate structure requires companies to weigh their effect on the environment and community.
In the wake of the 2009 earthquake in L’Áquila, Italy, seven Italian scientists were convicted of manslaughter charges for not adequately communicating the potential threat.
Target is among many retailers using social media to attract more Black Friday shoppers.
Predictive analytics accurately predict the winner of the U.S. presidential election.
A recent study by FedEx and Ketchum suggests that social technologies help companies build better relationships.