New Product Development
A Challenging Question for Innovators
MIT’s Michael Schrage asks: “Who do you want your customers to become?”
Business Model Innovation
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Climate Change
Changing Business Models to Change the World
Non-profits have the know-how to tackle global malnutrition, says Valid Nutrition CEO Paul Murphy.
Business Models
Creating Value Through Business Model Innovation
Here are six questions for executives to consider when thinking about business model innovation.
Global Strategy
Innovation From the Inside Out
Grameen Bank and others know that you get the best answers by burying yourself in the questions.
Collaboration
How to Manage Outside Innovation
Should external innovators be organized in collaborative communities or competitive markets? The answer depends on three crucial issues.
Marketing Strategy
Predicting Customer Choices
Recent research has greatly improved management’s ability to anticipate customer wants.