Research Feature

Companies are gaining insights from ethnography, the in-person study of how consumers use a product.

Some innovative companies are attempting to redefine the parameters of strategic partnerships.

Building a platform through which different groups interact requires smart thinking about strategy.

Emphasizing customer participation is an important vehicle for generating valuable repeat business.

Effective collaboration on transport logistics can reduce emissions. Three case studies show how it works.

Our fifth annual survey suggests that climate change isn’t yet an urgent issue for most companies.

Companies are increasingly turning to contests to generate many diverse ideas.

What motivates volunteers to take part in innovation projects?

In today’s interconnected world, networks for sharing knowledge are increasingly important.

Which parts of your innovation processes should you open up to the wider world?

Asking why before you begin a project raises its chances of success.

How can companies protect themselves when industries converge?

Should you offer your best prices to new customers or existing ones?

Companies that synchronize new product development efforts can see substantial benefits.

Executives are increasingly recognizing the value of social business to their organizations.

Executives can successfully navigate the skepticism and fear that often stunt change initiatives.

Many factors cause talented executives to be sidelined, but those factors can usually be remedied.

Balanced benchmarking helps companies test their assumptions about service productivity.

Building organizational trust is different from building interpersonal trust — and less intuitive.

Mobile technology is blurring the boundaries between traditional and Internet retailing.