Research Highlight

Why have investors been so bullish on companies like Disney? It’s their business models.

A study found that certain marketing techniques can influence a company’s stock market valuation.

While network effects do affect market share flows, quality prevails.

From time to time a project truly stands out, creating exceptional value and having an impact on the industry.

Virtual worlds have been slow to catch on in businesses — but employees familiar with the technology may help.

Six practices can help companies implement licensing as part of an open innovation strategy.

People with optimistic dispositions get jobs more easily and get promoted more, research suggests.

Too little attention from head office executives can cause problems in global operations.

There are five steps managers can take to protect their complex and vulnerable supply chains.

In theory, IT innovation is important — except it’s often not a priority in company budgets.

It’s not easy to build a strong culture worldwide. “Cultural hubs” beyond headquarters can help.

Research suggests that people will spend more freely if you first help them feel more virtuous.

Some approaches to achieving innovation work well together — but some don’t.

Many companies have trouble making the transition from a failing business model to one that works. Often, one culprit is an inability to experiment.